{"id":5273,"date":"2025-04-24T03:56:31","date_gmt":"2025-04-24T03:56:31","guid":{"rendered":"https:\/\/medical-article.com\/?p=5273"},"modified":"2025-04-24T03:56:31","modified_gmt":"2025-04-24T03:56:31","slug":"pharma-ceos-european-drug-prices-are-too-low","status":"publish","type":"post","link":"https:\/\/medical-article.com\/?p=5273","title":{"rendered":"Pharma CEOs: \u2018European drug prices are too low\u2019"},"content":{"rendered":"<p>At least according to CEOs from Novartis, Sanofi and AstraZeneca.  <a href=\"https:\/\/www.reuters.com\/business\/healthcare-pharmaceuticals\/novartis-sanofi-ceos-say-eu-should-raise-drug-prices-face-tariffs-2025-04-23\/\">Reuters reports<\/a>:<\/p>\n<p>European drugmakers are urging the EU to allow higher medicine prices, warning that without stronger investment incentives, the bloc would fall further behind the U.S., where tariff threats have triggered a wave of pharma investment announcements. <\/p>\n<p>AstraZeneca Chief Executive Officer Pascal Soriot said that just like Europe has stepped up its defense spending, it now must do the same and invest more to protect its <a href=\"https:\/\/www.reuters.com\/business\/healthcare-pharmaceuticals\/astrazeneca-ceo-says-europe-must-protect-its-health-sovereignty-is-falling-2025-04-23\/\">health sovereignty<\/a>\u00a0amid a shifting world order. <\/p>\n<p>\u201cEurope spends a substantially lower share of GDP on innovative medicines than the U.S. and, as a result, is falling behind in attracting R&amp;D and manufacturing investments, putting its ability to protect the health of its own people at risk,\u201d Soriot said in a statement.<\/p>\n<p>Soriot\u2019s comments came after the CEOs of Swiss pharma giant Novartis and French drugmaker Sanofi wrote in a <a href=\"https:\/\/www.ft.com\/content\/8c66daf4-4b87-447b-b4f5-25fd6a3c37a2\">letter published in the Financial Times <\/a>on Wednesday that European price controls on medicines hurt innovation and make the region less attractive, while the U.S. and China were incentivising it.<\/p>\n<p>They proposed a Europe-wide list price for new medicines, pegged \u201cwithin range of U.S. net prices\u201d and adjusted via rebates, going further than a previous letter they signed with over 30 industry CEOs, including those from AstraZeneca, Bayer, Eli Lilly and Novo Nordisk. <\/p>\n<p>What do you think: Are Europeans just getting a good deal on pharmaceuticals?  Or are they free-riding on US and Chinese efforts to fund incentives for innovation? <\/p>","protected":false},"excerpt":{"rendered":"<p>At least according to CEOs from Novartis, Sanofi and AstraZeneca. Reuters reports: European drugmakers are urging the EU to allow higher medicine prices, warning that without stronger investment incentives, the bloc would fall further behind the U.S., where tariff threats have triggered a wave of pharma investment announcements. AstraZeneca Chief Executive Officer Pascal Soriot said&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-5273","post","type-post","status-publish","format-standard","hentry","category-articles"],"_links":{"self":[{"href":"https:\/\/medical-article.com\/index.php?rest_route=\/wp\/v2\/posts\/5273"}],"collection":[{"href":"https:\/\/medical-article.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medical-article.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/medical-article.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5273"}],"version-history":[{"count":0,"href":"https:\/\/medical-article.com\/index.php?rest_route=\/wp\/v2\/posts\/5273\/revisions"}],"wp:attachment":[{"href":"https:\/\/medical-article.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5273"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medical-article.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5273"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medical-article.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}