MedCity Pivot Podcast: Price Transparency is the New North in the PBM World

[Sponsored] In this episode, a pharmacy benefit management executive and a pharmacy startup talk about why benefit verification, prior authorizations, and patient affordability still break the workflow and how smart integrations, real-time eligibility, and intuitive design can reduce friction for all involved. The post MedCity Pivot Podcast: Price Transparency is the New North in the…

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